Improving your property’s sustainability not only benefits the environment but also enhances your property's reputation, appeal, and performance in the marketplace. Here’s why making these improvements matters, especially when it comes to renewing your certification:

1. Stay Certified and Compliant with Evolving Standards

Certification criteria are regularly updated to reflect the latest in sustainable practices. By improving your property each year, you ensure compliance with current standards, helping maintain your certification and showcasing your commitment to environmental responsibility.

2. Meet Renewal Requirements and Boost Your Score

Depending on your current score, a certain level of improvement is required each year to qualify for renewal:

20-30% previous score: An improvement of at least 4% is needed.

30-50% previous score: A minimum improvement of 3% is required.

50% or higher previous score: Maintaining your current standards is sufficient, though additional improvements are encouraged.

3. Increase Guest Appeal and Booking Potential

Sustainable practices attract eco-conscious travelers who value environmentally friendly accommodations. A higher certification score signals to guests that your property aligns with their values, potentially increasing your bookings and enhancing guest satisfaction.

4. Reduce Operational Costs

Sustainability upgrades often lead to cost savings over time. Implementing measures like energy-efficient appliances, water-saving devices, and waste reduction systems can lower utility bills and operational costs, benefiting both the environment and your bottom line.

5. Future-Proof Your Property

Sustainability is increasingly becoming a non-negotiable standard in the industry. By consistently improving your property, you are better prepared to meet future regulatory standards and stay competitive as the demand for eco-friendly accommodations continues to grow.

6. Strengthen Your Property’s Value and Longevity

Sustainable properties not only perform better but often appreciate in value over time. A commitment to sustainability can make your property more appealing to future buyers, investors, and even lenders, as these stakeholders increasingly prioritize environmentally conscious properties.

In Summary

By enhancing the sustainability of your property, you contribute to a positive environmental impact, attract a wider range of guests, and meet the requirements for certification renewal. This ongoing commitment reinforces your property’s position in the market and prepares it for a future where sustainability is key to success.

Updated on: 25/10/2024